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Digital disruption or Digital transformation: Just do it

Digital disruption will transform your business – so what are you waiting for?

Large volumes of data provide unprecedented insights into any business data, market data, as well as competitive data. Big data is useless if it is left to sit on a server somewhere. Big data is invaluable if unified, then segmented correctly and disseminated to give a complete picture of what is actually happening within and around the business. All this data can be prepared in clear reports and dashboards senior executives require to make strategic decisions. This is not new you may be thinking. You are correct. However, the key advantage to embracing digital disruption is the way in which this data is collected, unified and reported – ie AUTOMATICALLY. In other words, reducing human error, giving false results and saving time and costs through numerous man-hours spent trawling through disparate systems to synchronise data, then prepare analyses for management in various forms.

Electronic sensors and IoT devices, linked to big data, linked to artificial intelligence can all provide predictive analysis faster and more accurate than humans can. We all understand this, yet astonishingly, the majority of businesses are not yet ready – either through legacy systems or apprehension – so they simply do not invest in these types of solutions.

Whilst all this may sound enormous, the actual implementation can be seamless and quite manageable. By having one unified platform that offers great versatility to link various technologies together, businesses can be more proactive as they have everything they need at their fingertips. Most already have:

·        Business or enterprise data – such as customer records, trending records, policy data

·        Big data – such as from any data source; warehouses, online activity, traffic data

·        Real time data – such as device sensor information, geolocation tags, on-entry data

Projects to unify big data and turn them into strategic reports and/or benchmarks and/or analytics with predictive modelling can be completed in a relatively short space of time due to the leap in technology. A ‘system build’ today can take weeks and months rather than months and years.

A platform, such as an intelligent data hub, will collate these sources and transform, profile, validate data against your business rules, data models, or event triggers (as you require), to provide your business with insights in 3 easy outputs:

1.      A data stream output – for real time monitoring, reports and dashboards: see what’s happening from high level to detail

2.      A data mart output – for analytics and data driven applications – analyse everything

3.      An action generator – for notifications via email/text or further event actions – know what’s happening and when, make automated changes immediately

By embracing the digital disruption and implementing innovative IT platforms to enable predictive analysis, your business leaders will have everything they require to make better strategic decisions as they have more accurate data to hand.

Other inherent improvements follow, such as your business being able to improve your customer experiences, widen your product or service portfolio through better market understanding, prevent fraud due to better data insights, make proactive optimisations within the business through collaboration between departments. These are just a few to start…

Once the fundamentals are set your solution can look a step ahead; by integrating with AI/ML senior management can look at predictive analytics modelling, creating a ‘future view’ to see what today’s trends mean for tomorrow’s business.

Want to learn how this relates directly to your business? Then get in touch by calling us now on +44 7774 239294, or email kali.bagary@thedatacompany.com