||We are looking for a dynamic UI/UX Designer who will be responsible for the user experience (UX) and user interface (UI) design of our various digital assets.
You will ensure that all elements of the online user experience are optimised for improved usability, usefulness, and exceptional visual design.
The successful candidate will evidence a passion for delivering adaptive and creative solutions to UI/UX design problems by staying up to date with best practices and emerging trends in user experience design and user interface technology.
|Minimum Qualifications and Experience
- A Bachelor’s degree and a minimum of 2 years’ UI/UX design experience for digital products or services.
- A portfolio of professional UI/UX design work for both web and mobile platforms.
- Working knowledge of the following technologies and software: Sketch, InVision, Visio, HTML, CSS (SCSS), iOS, Android, Design Systems, and Adobe Creative Suite.
- A team player but can work independently too.
- Excellent written and verbal communication skills.
- Multi-tasking and time-management skills, with the ability to prioritise tasks.
|Competencies and skills
- Excellent interpersonal and communication skills
- Ability to discuss and explain design options
- Detail oriented
- Critical thinker
- Problem solver and customer-centred
- Knowledge of Adobe range of products including Photoshop, Illustrator, InDesign, Acrobat and Dreamweaver
- Experience with HTML5 & CSS3
|Key performance areas
- Investigating user experience design requirements for our suite of digital assets.
- Developing and conceptualising a comprehensive UI/UX design strategy for the brand.
- Producing high-quality UX design solutions through wireframes, visual and graphic designs, flow diagrams, storyboards, site maps, and prototypes.
- Designing UI elements and tools such as navigation menus, search boxes, tabs, and widgets for our digital assets.
- Testing UI elements such as CTAs, banners, page layouts, page designs, page flows, and target links for landing pages.
- ·Collaborating with the marketing team, and internal and external designers to ensure the creation and delivery of tailored experiences for the digital user.
- Providing advice and guidance on the implementation of UX research methodologies and testing activities in order to analyse and predict user behaviour.
- Adhering to style standards on typography and graphic design.
|Detailed Key Performance Area
- To effectively perform their jobs, UX designers must understand what their audiences want and how they view the world. This means mastering the ability to plan, conduct, and analyse findings from a variety of research methods. Aptitudes in user testing and analytical research are particularly helpful.
- Information Architecture
- Information architecture involves organising information in an understandable manner. Applicable to websites, apps, software, printed materials, and even physical spaces, information architecture may include systems like labelling, navigation, and search functions.
- A wireframe is a blueprint for each screen of an interface. Its main purpose is to show how something works, not how it looks. Wireframing defines the elements that need to be present from page to page. It includes all the interface components that are needed for all possible interactions and is generally designed in grey scale, using boxes and lines.
- Prototypes allow designers to test functionality. They help designers to ensure there is a match between a system and its users before construction on the final product begins. Prototypes allow designers to test both page functionality and overall navigation. As problems are identified, the UX designer may go through several iterations before landing on a design that meets both business and user goals. UX designers should have the ability to prototype quickly and effectively.
- Visual Communication
- Because design is highly graphic in nature, UX designers need to be competent in visual language. Proficiency in visual communication includes an understanding of concepts like:
- Design theory
|Soft Skills for UX Designers
|In addition to mastering technical requirements, UX designers must have certain “soft skills,” or aptitudes applied to multiple work settings. These might include qualities such as adaptability or self-awareness. “Soft” UX design skills may include the following:
- Professionals who are curious have the capacity to engage with clients, products, and challenges in meaningful ways. Curiosity leads to asking insightful questions, active listening, and engaging more deeply with problems. UX is a consistently changing field. Developing a sense of curiosity helps designers keep up.
- Empathy is the ability to understand and feel the emotions of others. UX emphasises a positive customer experience. That’s why the best UX designers take the time to learn about people and their inclinations. A deep understanding of end users allows designers to create products that truly engage and delight.
- Communication is essential in UX. Designers must convey product ideas, explain thinking behind designs, and work with other teams. Their work also requires elements of storytelling. Effective communication skills help designers create, collaborate, adapt, and improve products and systems with ease.
- Good UX design means incorporating the ideas of developers, clients, and team members. UX designers need to effectively give and receive feedback, explore solutions, and incorporate the expertise and needs of everyone involved in a project to create the best products possible.